The story of the South African minibus taxi industry through the ages

Book publishing

Publishing of coffee table book about the history of the minibus taxi industry in South Africa

An exciting project as a marketing tool

Story Studio Communications was commissioned to compile a coffee table book for Bridge Taxi Finance. Story Studio managed the project from conceptualisation, through developing and producing content, design, printing and publishing of the book.

Story Studio developed the concept to tell the history of taxi operators through the ages in their own voices

Research, writing and editing of all content was done in-house by Story Studio.

Story Studio sourced large amounts of archive photographs and took new, original photographs. These were all incorporated into a fun, fresh book design.

The printing and publication process of the book was managed by Story Studio Communications

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