Research Report for Wits University, 2014

Story Studio Communications' expertise lies in turning highly technical topics into informative, easily understandable content, suitable for a wide range of audiences.

The Request

Story Studio Communications was asked to contribute to the Research Report for the University of the Witwatersrand, Johannesburg, in 2014, by writing featured articles on a number of extraordinary researchers of the University.

The Idea

We interviewed 20 researchers from the University on their current research, and written profile articles on each of them. We turned their highly technical and sometimes highly complicated work, into interesting, easily understandable articles, suitable for the general public.

The Solution

The work was featured in both the printed version of the 2015 Research Report and online on the University’s website. The content was also used in various other media and platforms, including in mainstream media.

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